Masae Analytics: Data Mining & Prediction

Mapping Influence on Social Networks

Understanding interactions between main influencers on social media is key for public decision-takers

Assessing Deforestation in Arid Areas with Satellite Image Time Series

Masae was requested by the AFD to identify deforested zones and assess the volume of available ressources near Niamey

Mapping Potential for Off-Grid Solar Systems with Geospatial Data and Machine Learning

A solar electricity provider asked Masae to identify promising sales areas in two West-African countries.

Detecting Rural Habitat using Deep Learning on Satellite Imagery

Knowing where people live and counting them is crucial in many of Masae's assignments, more specifically in rural areas

Protecting Reputation and Brand Image on Social Networks

Analysing corporate reputation / brand image on social networks and counter boycott and offensive opinion

360° Mobile Data Discovery

In a highly concentrated market, an African MNO was time pressured to enhance its performance.

Mining Transactional Data to Understand Customer Journey in Mobile Money

Information on mobile money customer journey after registration is usually scarce

Estimating Cities Destruction with Satellite Radar Data

Destructions in conflict-ridden countries can be challenging to assess, leading to potentially mismatched humanitarian responses

Geo-marketing Platform for Mobile Money Customer Management

Granular geo-located data is essential for mobile operators to know where they can acquire customers, staff more/less agents, boost usage…

Understanding Public Opinion via Social Media

Social networks are a precious source of information on public opinion, including in post-conflict environments Analyzing popular reactions

Rural Markets Detection for Financial Inclusion with Mobile Data Analytics

Financial inclusion is often very low in rural areas in large part because of low densities, challenging topography, low income levels, etc.

Locating Refugee Presence using Deep Learning on Satellite Imagery

Because of the war, thousands of Syrians have fled their homeland to seek refuge in Lebanon Many of them live in informal rural settlements.

Understanding Audience Reaction to Communication and Media Campaigns

Some organisations in charge of stabilization and peace recovery in conflict-affected countries use Facebook pages to promote key messages