Colombia, Ethiopia, Kenya
Context and issues
Mobile money agents play an important in facilitating cash-in and cash-out (CICO) transactions. However, some regions, known as "white spots”, are facing a shortage of CICO agents, posing challenges for residents who rely on these services.
Solution
Masae designed a web platform mapping these agents as well as key indicators, to help stakeholders optimize resource allocation and planning.
An essential component of the platform is a search tool with "minimum population" and "minimum distance to agent" parameters to detect settlements within white spots that need CICO services.
A demo version with dummy data is available here: https://cico-demo.masae-analytics.com/