Training Media on Social Media Research

Ethiopia, France

Context and Issues

An Ethiopian NGO in charge of producing regular reporting on social media discussions and a French government institution focused on foreign affairs needed support to improve their social media listening, processing and reporting skills.


Masae designed and facilitated trainings on social media research, which included practical exercises and use cases adapted to the team’s capabilities and the local contexts. The trainings covered social media monitoring, investigation, fact checking, disinformation and foreign interference detection.

Participants were provided with a set of open-source tools to perform social media data collection and analysis by themselves.