Training Media and Press Services on Social Media ResearchAn Ethiopian NGO in charge of producing regular reporting on social media discussions and a French government institution focused on foreign
Mapping Influence on Social NetworksUnderstanding interactions between main influencers on social media is key for public decision-takers
Protecting Reputation and Brand Image on Social NetworksAnalysing corporate reputation / brand image on social networks and counter boycott and offensive opinion
Understanding Public Opinion via Social MediaSocial networks are a precious source of information on public opinion, including in post-conflict environments Analyzing popular reactions
Understanding Audience Reaction to Communication and Media CampaignsSome organisations in charge of stabilization and peace recovery in conflict-affected countries use Facebook pages to promote key messages